The hottest topic of discussion among the new generation is skin care. More and more people are becoming aware about their skin care. This is all due to the spreading of information regarding importance of skin care. People go on looking for innovative products for effective skin treatment. But their search never ends.
People in different areas adopt different ways to care for their skin. Even in the olden days, especially women were more cautious about their skin care. In those days they were using natural ways of skin care such as lime, milk, rose water and honey etc. Even in the modern era, the skin care products manufacturers make use of natural ingredients as well as chemicals. Go to the market, you will find number of skin care products containing natural skin care elements aloe vera, milk, lime and honey.
You may notice that even in the recent past the manufacturers were using chemical ingredients in the skin care creams and lotions. People used to look for the materials that give instant results ignoring their side effects but from the last some years their is great awareness among the people. Now they prefer skin care produts containing pure contents.
The manufacturers have also noticed the need of the hour and they are making skin friendly products that have no harmful effect even using for a long time.The products are sold in the stores without the recommendation of any doctor or specialist as these pure products are beneficial for the skin. These skin care products include sun screen creams, ultravoilet protection lotions, skin whitening creams and face lift creams.So, now the skin care products come under cosmetics instead of health care products. Earlier the skin care products were used by the people in the age group of 30-40, but now-a-days you can find the skin care products for teenager girls and boys. Rather the young girls are eager to use skin care products. They want to look young forever. The argument behind use of these products by younger generation is that prevention is better than cure.
The new entrants in the skin care products market are skin pores closing creams; they lower the problem of skin inflamation. These creams close the skin pores thus lowering the entrance of micro organism. But their effectiveness is still under question.
There is fierce competition amoung the companies to offer newer products. They just try to use any ethical or unethical way to tap the market. It has become challenging for the users to select the right product for them.The buyers should not go behind the advertising campaigns of the companies but choose the right products as per their requirements.
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